Charles Muhlbauer is the Sales Training Manager at CB Insights and a certified master of sales discovery. This episode is one part inspiration, one part tactical. The first half will lift your spirits and the second half will lift your mind.
We talk about:
- His amazing story of leaving an accountant job to getting into sales
- Why discovery is the most important part of the sales process
- What questions should reps be asking in discovery calls
- And much more
You can reach out to Charles on LinkedIn to learn more about him.
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