In this 2017 interview with Harvard Business Review, Jerry Seinfeld opened up about his successful track creating Seinfeld and Comedians in Cars Getting Coffee.
Here’s an excerpt:
INTERVIEWER: You and Larry David wrote Seinfeld together, without a traditional writers’ room, and burnout was one reason you stopped. Was there a more sustainable way to do it? Could McKinsey or someone have helped you find a better model?
SEINFELD: Who’s McKinsey?
INTERVIEWER: It’s a consulting firm.
SEINFELD: Are they funny?
SEINFELD: Then I don’t need them. If you’re efficient, you’re doing it the wrong way. The right way is the hard way. The show was successful because I micromanaged it—every word, every line, every take, every edit, every casting. That’s my way of life.
How great is that?
It’s counterintuitive but maybe – if things aren’t quite working out – to try being LESS efficient.
Try messing with your routine.
Try being super detail-oriented.
Try weaving in a few hours of pure creative output into your workflow for the week.
(picture credit to CNN)