Will Ballance is the co-founder and CEO of Lavender, a software that helps salespeople write better emails. Prior to that, he he held numerous sales and sales leadership roles.
In this episode, we discuss:
- Will’s background as a sales rep
- Why he quit his job to become and entrepreneur
- What it’s really like running a software start-up
- Working from Mexico for the past two years
- And much more…
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